25
September
1:00 pm — 2:00 pm
University Club of Chicago
Organizer:
LMA Technology Conference – Midwest
Event Website:
https://www.legalmarketing.org/page/midwest-tech-2017-register
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Successful CRM Rollout - Soup to Nuts

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Join Chris Fritsch and other legal industry technology experts for this show-and-tell interactive program on successful implementation of firm wide CRM initiatives. You’ll hear from leaders who have led such initiatives at law firms, and discover what works and lessons learned, including:

  • How to do a strategic CRM assessment
  • How to get buy-in from management
  • How to get user adoption and value – continued training
  • How to work with other departments – IT, Finance, HR, Training and your service providers
  • How to create a roadmap aligned with IT
  • Best practices on communication, planning, training
  • Successfully managing change management issues
  • Guides and templates, tools to use for project management

Speakers include:

JACQUELINE H. MADARANG
Senior Marketing Technology Manager
Bradley Arant Boult Cummings LLP

JENNIFER M. WHITTIER
President
Cole Valley Software

JASMINE C. TRILLOS-DECARIE
Chief Business Development Officer
Stoel Rives

JASON BENTLEY
Project Manager
Bradley Arant Boult Cummings, LLP

CHRISTINA R. FRITSCH, JD
CRM Success Consultant and Founder
CLIENTSFirst Consulting

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