MARKETING AND BUSINESS DEVELOPMENT IN THE NEW (ANYTHING BUT) NORMAL

The pandemic has changed pretty much everything.

For law firms this means that live, in-person speaking opportunities, conferences and other types of networking events, once the bedrock of attorney relationship building, are essentially ‘dead’ for the foreseeable future – leaving firms and attorneys to figure out how to effectively find new clients.

The good news is that firms can survive – and even thrive – in the New Normal, if they just adopt some new strategies and technology.

In this program, Chris Fritsch, Business Development Technology Success Consultant and the Founder of CLIENTSFirst Consulting, will share information, ideas and best practices for succeeding with marketing and business development today, including:

• Cost effective solutions and strategies for developing business in the current environment
• Leveraging CRM systems to organize, centralize and improve contact management
• Embracing ERM technology to identify and leverage relationships while working remotely
• Utilizing eMarketing systems to enhance communication and showcase expertise, generate leads and track return on investment
• Adopting pipeline technology to track opportunities, improve pitches success and generate new business

With experience working together with hundreds of top firms, Chris will share real-world examples of firms that have not only survived but thrived by successfully adapting and embracing new technologies and strategies. She will also offer insights on what may lie ahead for law firms in 2021.

Register