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Achieving CRM Success – Where Will It Live?

Hosting is also a crucial element to consider in CRM selection. The preferred business model of many CRM providers outside the industry almost always involves hosting the system and data ‘in the cloud.’ This is a fluffy euphemism for on ‘a server someplace outside the firm.’ While this may be standard practice for other industries – and while it may even be more secure than hosting within the firm – firms so far have almost universally taken a pass when it comes to having their sensitive contact data reside outside the firm firewall. 
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