Chris Fritsch

Chris Fritsch J.D. is the founder & President of CLIENTSFirst Consulting.

Contact Chris:

P. 404.249.9914

E: CF@ClientsFirstConsulting.com

W: CLIENTSFirstConsulting.com

B: CRMSuccess.net

T: @CRMSuccess

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Connect with Chris on LinkedIn

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As a CRM Success and Business Development Technology Consultant, Chris Fritsch works together with leading professional services firms across the country to help them select and implement the right Client Relationship Management and eMarketing solutions to support their marketing and business development efforts and maximize value and return on investment.

Chris frequently writes and speaks on legal marketing, technology and business development topics including CRM, email marketing, data quality and competitive intelligence. She is also the author of a leading CRM blog at CRMSuccess.net.

For her contributions to thought leadership in the industry, she was named among the top 10 Marketing and Business Development thought leaders in the JD Supra Readers’ Choice Awards and was named as a Go-To Thought Leader by the National Law Review.

In recognition of her achievements as a consultant and business contributions to the legal profession, Chris was inducted as a Fellow of the College of Law Practice Management in 2017.

Before founding ClientsFirst Consulting in 2007 Chris was a top sales professional and leader. She also worked as a business developer and an in-house Legal Technologist for an Am Law 50 law firm based in Atlanta.

Chris received her law degree from Emory University School of Law in Atlanta, GA, where she served as Managing Editor of the Emory International Law Review, as well as student and faculty technology consultant.

Before venturing into Law, Technology and business development, Chris owned and operated a chain of restaurants in Jacksonville, Florida.

More From Chris

Four Steps to a Successful CRM Implementation

Posted by on July 25, 2024 Category CRM Implementation CRM Success CRM Systems CRM Data Quality, CRM Implementation, CRM Success,
When successful, a CRM system helps firms efficiently manage contacts and tracks interactions with current and potential clients to improve business development outcomes. Without a proper implementation strategy, however, a CRM can become a glorified Rolodex, or become so inefficient for users that adoption reaches critically low levels.  In order to maximize the value of a CRM for your firm as well as optimize the value of your investments, here are some tips to leverage during your CRM implementation to help ensure success. 1. Dedicate Resources A CRM implementation is not a one-time project or initiative. You are fundamentally changing how your firm manages its most important relationships. Dedicated resources ensure consistent system
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How Can Law Firms Leverage Outside Emarketing Experts?

Posted by on July 16, 2024 Category Email Marketing eMarketing Marketing Automation Content Marketing, Data Management, email marketing, Email Marketing Integration, eMarketing, List management,
A successful email marketing program is critical for law firms’ outbound marketing strategies and is proven to drive considerable ROI – some studies show that $1 spent in email marketing can deliver a $42 return.   For understaffed marketing teams, or when your team is facing an absence of a key team member,  leveraging outside or outsourced email marketing staff can deliver tangible value. Outsourcing emarketing staff helps firms capture traditional benefits of outsourcing such as the flexibility of increasing or decreasing headcount when needed as well as injecting expertise into your internal team where needed to increase your firm’s ROI of its investment in emarketing technology.  Outsourced email marketing staff act as
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How to Select the Right CRM Consultant

Posted by on June 13, 2024 Category CRM CRM Consultant CRM Success CRM Consultant, CRM selection, CRM Success, implementation,
Choosing the right CRM system can drastically change how law firms and professional service firms interact with their clients and develop business. However, navigating the complex landscape of CRM options and understanding the intricacies of legal practice workflows can be a complex endeavor.  Thankfully, law firms and professional service firms can leverage the knowledge of CRM Consultants to act as a strategic advisor and guide firms from the selection process to firm wide roll-out. CRM Consultants possess a deep understanding of both legal practice workflows and the intricacies of CRM technology. But with a plethora of consultants available, how do you select the right CRM Consultant based on your firm\'s unique needs?
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