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Top Five Myths About Outsourcing Marketing Technology and Data Quality Support for Professional Service Firms

In today’s digital-first world, more and more professional service firms rely on their marketing technology infrastructure to improve client satisfaction, increase internal collaboration, and most importantly, reduce the amount of time professionals spend on tedious, manual processes that take away…

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Top Five Myths About Outsourcing Marketing Technology and Data Quality Support

In today’s digital-first world, more and more law firms rely on their marketing technology infrastructure to improve client satisfaction, increase internal collaboration, and most importantly, reduce the amount of time attorneys and professionals spend on tedious, manual processes that take…

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Exploring The Boundaries Of Using Artificial Intelligence In Legal Marketing

Exploring the Boundaries of Using Artificial Intelligence in Legal Marketing

The advent of artificial intelligence has disrupted the landscape of legal marketing and business development and has the potential to significantly alter the way law firms operate. By leveraging AI's data analysis capabilities, process automation efficiencies, and precision in delivering…

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10 Tips to Maximize Marketing and Business Development Technology Value

Effectively leveraging marketing and business development technology is crucial for law firms looking to stay competitive and foster growth (which should be every law firm!). Marketing and business development technology, including CRM (Customer Relationship Management) systems and marketing automation tools,…

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Effective Marketing For Small And Mid-size Law Firms

Seven Reasons to Attend Our Effective Marketing Strategies for Small, Boutique and Mid-size Law Firms Webinar

Join us on Tuesday, August 15, as Chris Fritsch and Stefanie Marrone return for part two of their insightful webinar series focusing on effective marketing strategies specifically designed for small, boutique and mid-size law firms. During the session, they will…

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Business Development And Marketing Success Strategies For Small And Mid-Size Law Firms

Seven Business Development and Marketing Success Strategies for Small and Mid-Size Law Firms

Small and mid-size law firms have many unique opportunities and challenges in the competitive legal industry ecosystem. Staying informed about the latest trends and adopting effective strategies is crucial for these firms to remain competitive and thrive in today's evolving…

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Six Ways Law Firms Can Use Artificial Intelligence In Their Marketing Technology Efforts

Six Ways Law Firms Can Use Artificial Intelligence in Their Marketing Technology Efforts

Artificial intelligence is here to stay and law firms would be wise to learn how to use AI tools to their advantage, particularly in their marketing and business development efforts. Small and mid-size law firms with limited staff and resources…

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Eight Reasons Why You Should Attend Chris Fritsch and Stefanie Marrone’s Webinar for Small & Mid-Size Law Firms

On Thursday, July 13, Chris Fritsch and Stefanie Marrone will be hosting a webinar on effective marketing strategies for small, boutique and mid-sized firms. If you haven't registered yet, here are eight reasons you should join them. With their extensive…

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Five Business Development And Marketing Trends Impacting Smaller And Mid-Size Law Firms In 2023

Five Business Development and Marketing Trends Impacting Smaller and Mid-Size Law Firms in 2023 Plus Strategies for Success

Over the more than 15 years we have spent working together with hundreds of top law firms on marketing technology selection and success, we have seen a number of changes, developments and trends in the industry. This experience as trusted…

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Outsourcing Marketing Technology Support To Boost Efficiency And Profits – Part 2 Blog Post

Outsourcing Marketing Technology Support To Boost Efficiency and Profits – Part 2

But Is Outsourcing Marketing Technology Right for Your Firm? There are many factors to consider before deciding to outsource CRM,  eMarketing or Data Quality functions. To help determine if outsourcing marketing technology support is right for you, consider these four…

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Outsourcing Marketing Technology Support To Boost Efficiency And Profits – Part 1 Blog Post

Outsourcing Marketing Technology Support To Boost Efficiency and Profits – Part 1

But Is Outsourcing Marketing Technology Right for Your Firm? Smart leaders are always looking for ways to make their firms more efficient and profitable. Outsourcing some administrative functions, especially in areas involving some of  the technologies that support marketing and…

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