Getting Engaged: Enticing Lawyers to Commit to Marketing Technology – Part 3
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
February 3, 2021
Category CRM Data Quality eMarketing Marketing Technology Planning for “Happy Ever After” Like any good affair, a successful technology deployment requires extensive planning. There are a number of important considerations, but based on experience gained from working together with hundreds of firms on successful marketing and business...
Getting Engaged: Enticing Lawyers to Commit to Marketing Technology – Part 2
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
January 14, 2021
Category CRM Marketing Technology The Perfect Partner/Provider The beauty of technology is that it can do so many things. The problem with technology is… it can do so many things. But for technology to succeed, it has to satisfy a need. So, it can...
Marketing and Business Development Success in TheNewNormal- Part 3
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
September 9, 2020
Category CRM The Right Resources Often people make an investment in technology without considering the totality of the resources they will need to succeed. Buying the software is the first cost. To get a return on your technology investments, you also...
Marketing and Business Development Success in The New Normal – Part 2
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
July 22, 2020
Category Business Development Data Quality The Importance of Data Quality in #TheNewNormal While technology tools are incredibly valuable, they are only as good as the data they contain. Without good data quality you face a number of challenges including: Communication is challenging: If you can’t...
Marketing and Business Development Success in TheNewNormal
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
June 25, 2020
Category Business Development Marketing As states across the country consider lifting restrictions and allowing business and other activities to resume, many businesses are anticipating what operations will look like in the weeks, months and even years to come. What does #TheNewNormal mean for your...
A Coordinated Response–Part 3: Leveraging CRM and Related Technology to Communicate During the COVID-19 Crisis
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
May 14, 2020
Category COVID-19 CRM While CRM systems are essential to assist in communicating effectively and coordinating your responses and outreach during this crisis, there are also a number of other supporting technologies that you can invest in and leverage to support your organization in...
A Coordinated Response–Part 2: Leveraging CRM & Related Technology to Communicate during the COVID-19 Crisis
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
May 6, 2020
Category COVID-19 CRM During a crisis, leveraging technology can help you to coordinate communication and business development efforts and more effectively engage with clients and prospects. Right now, with employees working from home, collaboration requires more thought and effort than it would under...
A Coordinated Response: Leveraging CRM and Related Technology to Communicate During the COVID-19 Crisis
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
April 27, 2020
Category CRM ERM The world is drastically different than it was just a few short weeks ago, forcing all of us to try to adjust to what is being called the #TheNewNormal - which we all know is anything but. While we can't...
Why Correct Contact Data Is Critical During the COVID-19 Crisis
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
April 15, 2020
Category Data Quality As the COVID-19 situation is rapidly unfolding, it has never been more important to be able to effectively communicate and maintain relationships with your core constituencies – but this can be challenging. We are hearing from firms across the country...
Getting the Job Done While Working from Home
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
March 25, 2020
Category Uncategorized Many businesspeople and professionals have an occasional work-from-home day. But working from home exclusively - and unexpectedly - takes things to a different level and can require some effort. Now that so many shelter-in-place orders are in effect around the...