Six Things to Consider Before Breaking Up With Your CRM System
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant and David Whiteside, Director, Client Growth & Success on
February 15, 2023
Category CRM Marketing Technology Strategy Are you considering a new CRM? Before you decide to purchase a new system, a better and more budget friendly option may be to update and improve your current system and more effectively utilize what you have. Many relationships go...
11 Key Reports to Help Boost the Adoption and ROI of Your CRM
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
February 9, 2023
Category CRM Data Quality To improve CRM adoption and contact data sharing, regular reporting is a must. The right reports can provide the key information and value that CRM users expect and also drive their interest and buy-in. For many professional services firms, finding...
Three Essential Elements to Achieve CRM Success
Posted by David Whiteside, Director, Client Growth & Success and Christina R. Fritsch JD, Founder and CRM Success Consultant on
February 1, 2023
Category Communication CRM Data Quality Training If your CRM performance hasn't been living up to your expectations due to a lack of communication, training or data quality, you aren't alone. Respected research organizations have been saying for years that more than 70% of CRM implementations fail...
CLIENTSFirst Consulting’s Top Blog Posts and Videos of 2022
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
January 25, 2023
Category CRM eMarketing Marketing Technology Welcome to our annual roundup of CLIENTSFirst Consulting’s top-performing posts of the year! The world of marketing technology is constantly evolving, with new trends, innovations and best practices emerging all the time. We strive to stay on top of the...
Five Ways to Effectively Use Marketing Technology in 2023 and Beyond Part 1
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant and Stefanie Marrone, The Social Media Butterfly on
January 19, 2023
Category CRM Email Marketing Marketing Technology Chris Fritsch and Stefanie Marrone recently hosted a master class on tips and trends in marketing technology. They shared best practices for choosing the right email marketing tool, how to redefine CRM adoption, the rise of artificial intelligence in content...
How to More Effectively Use Martech in 2023 and Beyond – Master Class
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
January 11, 2023
Category Data Quality Email Marketing eMarketing Marketing Technology Outsourcing A staggering up to 70% of CRM and other technology implementations fail to meet expectations. The problem has more to do with people and process than technology. You often don’t get a second chance to get buy-in to the CRM...
12 Days of CRM: Day 12 – The Importance of Content Marketing
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
December 26, 2022
Category Content Marketing CRM Success On the 12th day of CRM Chris Kringle Fritsch explained to me the importance of content and email marketing as part of the marketing mix for law firms and professional service firms. Content marketing is so important for firms of...
12 Days of CRM: Day Eleven – Best Practices for Data Management
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
December 26, 2022
Category CRM Data Quality Strategy On the 11th day of CRM Chris Kringle Fritsch told me some best practices to maintain our data quality! After you have a CRM system implemented, how can you ensure that the data going in is clean, correct, and up...
12 Days of CRM: Day 10 – How to Assess Bad Data
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
December 23, 2022
Category Data Quality Success Technology On the 10th day of CRM Chris Kringle Fritsch gave to me, different ways we can assess our bad data! Assessing your data is always the first step in any data quality or CRM project. You should sit down and...
12 Days of CRM: Day 9 – How Much Does Bad Data Actually Cost?
Posted by Christina R. Fritsch JD, Founder and CRM Success Consultant on
December 23, 2022
Category CRM Data Quality Success On the ninth day of CRM Chris Kringle Fritsch explained to me, the actual costs of bad data quality! What does bad data actually cost organizations and businesses? Chris Fritsch, of CLIENTSFirst Consulting, dives into some of the statistics reporting...